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Intro | TOC | I | II | III | IV | V |
G. Effective Ways to Use Volunteer Help
Volunteers have a variety of skills that may be very useful in your public relations efforts. Consider adding skills questions to your volunteer applications that may identify these individuals. A volunteer with the appropriate skills may perform all of the following tasks.
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Update media database regularly. Call media organizations to update contact information. Research reporter's preferences and news beats.
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Create media clippings. With proper instructions, volunteers can do an excellent job photocopying and assembling clippings for media kits and handouts.
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Coordinate mailings for marketing efforts. This may include making copies, assembling media kits, and stuffing envelopes.
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Coordinate event planning. They can research locations, create and mail invitations, select a caterer and coordinate details, copy meeting materials, handle registration, and print nametags among other things.
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Help build a speakers bureau by researching opportunities and logistics.
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Carry messages to legislators in Olympia. Personal stories often carry more weight than requests from administrators.
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Local high school or community college students with talents in web site design or newsletter writing may be able to help out for school credit.
300 Elliott Avenue West, Suite 300, Seattle WA 98119 | 206.281.7211 |