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Public Hospital Commissioner Guide Intro | TOC | I | II | III | IV | V

A | B | C | D | E | F | G | H

G. Effective Ways to Use Volunteer Help

Volunteers have a variety of skills that may be very useful in your public relations efforts. Consider adding skills questions to your volunteer applications that may identify these individuals. A volunteer with the appropriate skills may perform all of the following tasks.

  • Update media database regularly. Call media organizations to update contact information. Research reporter's preferences and news beats.

  • Create media clippings. With proper instructions, volunteers can do an excellent job photocopying and assembling clippings for media kits and handouts.

  • Coordinate mailings for marketing efforts. This may include making copies, assembling media kits, and stuffing envelopes.

  • Coordinate event planning. They can research locations, create and mail invitations, select a caterer and coordinate details, copy meeting materials, handle registration, and print nametags among other things.

  • Help build a speakers bureau by researching opportunities and logistics.

  • Carry messages to legislators in Olympia. Personal stories often carry more weight than requests from administrators.

  • Local high school or community college students with talents in web site design or newsletter writing may be able to help out for school credit.
   
 
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